What are people saying about you when you are not around?
Have you given them the words to describe your promise to others?

The problem with pipelines or funnels is that they become the product of a sales person’s fantasy. It’s essentially a ‘hope mechanism’ and drives salespeople to believe their own delusions…

Even though we can’t always put our finger on it, somehow we know when others are the 'real deal'. Take a moment to think about the times you got it wrong.  Was it because you chose to override your intuition with judgement? Think about all those times your logical self decided to mute that inner voice...

Some of the smartest people I know are not very successful at sales. This is probably because they make the 'professor mistake'….

We don’t like change. We feel lost when we step outside of our comfort zone. We avoid what is new because it brings risk and risk brings fear. But despite our reluctance to embrace change, somehow we can’t resist pursuing technological advancement…

Today we can think differently about how we position our business. We can connect with anyone, anywhere, on an individual level. We have gone full circle to a place where direct human relationships replace mass marketing. The ancient dynamics of individual trust and reputation are again in full play, only now there are no borders...

Many of us are trying to figure out Artificial Intelligence and Big data, which are important! But the Virtual Reality strategy question is probably one of the most strategic questions you can ask yourself right now. Here's why...

Digitalization is a controversial topic. It evokes strong emotions ranging anywhere between fear and euphoria across global boardrooms. It is an evolutionary event that will leave both corporate extinction and survival in its wake. What side will you be on?
 

You should consider your website as an asset, meaning that it should be put to work to provide a return on investment. If done right, your website should be a flawless business development machine that can help you engage with your visitors and initiate an ongoing relationship with them...

'Content Marketing' is quickly becoming another kind of 'noise'. Businesses should think more like the entertainment industry because they already figured out a long time ago how to attract and keep an audience's attention...

What I learned from ditching a perfectly amazing job for the adventure of going into 'into the wild' on my own.
 

We are still mostly conditioned to the old way marketing was done: you create a product and then you put in front of people so often that they wind up succumbing to it. That is a costly and quite muscular way of getting your message out. But there is a more subtle and elegant way of planting your message into people’s minds....

Imagine you had a salesperson who would do nothing more than just hand out glossy, wordy brochures to your prospects only to walk away without even starting a dialogue nor asking for a business card.
Wouldn't that be weird? Would you want to keep that person around as a sales person?
 

“If we put our ideas online our competitors will steal them!!!" This is one of the top 5 fears or objections I get when I speak about becoming more visible online. I have a peculiar view on this. It comes as a result of some thinking and mostly from experience: You need to work on your customer relationships!

What I discovered after 2 weeks without a smartphone...

What happens when we can actually step into the fantasy version of how we want to see the world? Will the ‘real' thing still be good enough? 

Why do business work so hard to try to convert customers who don't want to talk to them while they often ignore those who do...

Today we can think differently about how we position our business. We can connect with anyone, anywhere, on an individual level. We have gone full circle to a place where direct human relationships replace mass marketing. B2C and B2B need to be upgraded. Business is more personal than ever before. 

Here's why I believe that virtual reality will be the most important innovation we have ever experienced.

I've come to think that the idea of language skills giving you an edge is a mostly a myth. Here's why...

What makes a great breakfast? 

How about this: Coffee, yogurt with fresh forest berries, the company of brilliant positive-minded people having a conversation that connects brain waves, psychology and the possibilities of virtual reality and the future of fashion technology. 

It's the formula that keeps audiences engaged. The best scriptwriters, producers, and book editors always impose it because it works like a spell...

The client must have really been wondering what he had gotten into when he came to meet us in the reception area. He was outnumbered 5 to 1...

I had travelled all the way from London to Dubai for that one meeting. All for nothing... at least that is what I thought at the time…

I’ve had ‘no-shows’ before, but this is the one I’ll never forget because it initiated a series of events that would change my career forever!
 

I had the right product, the right focus, went through all the motions and everything looked promising. But then I ran into a problem. In hindsight it was one of my own making...

For you, your new idea is exciting and intellectually stimulating. But as for your investors, maybe they haven’t even thought about it, and even if they have, it’s too complex for them to get comfortable with.

Your time is valuable, and it shouldn’t be spent helping fund buyers hit their KPIs, or helping junior staffers learn how to interview fund managers.