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Business Development & Innovation Strategist

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Are you too smart for success?
Apr 22, 2018
Are you too smart for success?
Apr 22, 2018

Some of the smartest people I know are not very successful at sales. This is probably because they make the 'professor mistake'….

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Apr 22, 2018
Why we can't resist our technology
Apr 19, 2018
Why we can't resist our technology
Apr 19, 2018

We don’t like change. We feel lost when we step outside of our comfort zone. We avoid what is new because it brings risk and risk brings fear. But despite our reluctance to embrace change, somehow we can’t resist pursuing technological advancement…

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Apr 19, 2018
Beyond B2B and B2C
Apr 14, 2018
Beyond B2B and B2C
Apr 14, 2018

Today we can think differently about how we position our business. We can connect with anyone, anywhere, on an individual level. We have gone full circle to a place where direct human relationships replace mass marketing. The ancient dynamics of individual trust and reputation are again in full play, only now there are no borders...

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Apr 14, 2018
What is your virtual reality strategy?
Apr 12, 2018
What is your virtual reality strategy?
Apr 12, 2018

Many of us are trying to figure out Artificial Intelligence and Big data, which are important! But the Virtual Reality strategy question is probably one of the most strategic questions you can ask yourself right now. Here's why...

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Apr 12, 2018
Why digitalisation fails and how to avoid it
Apr 5, 2018
Why digitalisation fails and how to avoid it
Apr 5, 2018

Digitalization is a controversial topic. It evokes strong emotions ranging anywhere between fear and euphoria across global boardrooms. It is an evolutionary event that will leave both corporate extinction and survival in its wake. What side will you be on?
 

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Apr 5, 2018
How to turn your website into a Business Development Machine
Apr 1, 2018
How to turn your website into a Business Development Machine
Apr 1, 2018

You should consider your website as an asset, meaning that it should be put to work to provide a return on investment. If done right, your website should be a flawless business development machine that can help you engage with your visitors and initiate an ongoing relationship with them...

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Apr 1, 2018
Breaking bad (communication habits)
Mar 29, 2018
Breaking bad (communication habits)
Mar 29, 2018

'Content Marketing' is quickly becoming another kind of 'noise'. Businesses should think more like the entertainment industry because they already figured out a long time ago how to attract and keep an audience's attention...

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Mar 29, 2018
How I 'blew up' my career
Mar 20, 2018
How I 'blew up' my career
Mar 20, 2018

What I learned from ditching a perfectly amazing job for the adventure of going into 'into the wild' on my own.
 

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Mar 20, 2018
How to get clients to adopt your ideas
Mar 17, 2018
How to get clients to adopt your ideas
Mar 17, 2018

We are still mostly conditioned to the old way marketing was done: you create a product and then you put in front of people so often that they wind up succumbing to it. That is a costly and quite muscular way of getting your message out. But there is a more subtle and elegant way of planting your message into people’s minds....

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Mar 17, 2018
The Salesperson you always wanted but never knew you already had
Mar 17, 2018
The Salesperson you always wanted but never knew you already had
Mar 17, 2018

Imagine you had a salesperson who would do nothing more than just hand out glossy, wordy brochures to your prospects only to walk away without even starting a dialogue nor asking for a business card.
Wouldn't that be weird? Would you want to keep that person around as a sales person?
 

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Mar 17, 2018
Encore Interview with JB Beckett
Mar 7, 2018
Encore Interview with JB Beckett
Mar 7, 2018

There was so much to talk about in the first interview thaMatt Krause and I asked JB Beckett of NewFundOrder to come back for an 'encore episode'. In this interview, JB talks about what prompted him to write #New Fund Order, and about fintech and AI.

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Mar 7, 2018
Interview with JB Beckett
Mar 1, 2018
Interview with JB Beckett
Mar 1, 2018

JB has listened to thousands of fund pitches in his career. In fact, he’s such a wealth of information that we will bring him back for an encore presentation.

A major theme running through JB’s comments in this particular interview is the internal organizational tension between the marketing team and the individual portfolio managers, and what this tension causes and why it exists.

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Mar 1, 2018
Interview with Ole Rollag
Feb 22, 2018
Interview with Ole Rollag
Feb 22, 2018

Ole knows quite well what goes on in the heads of allocators — he talks to a lot of them, just in the normal course of his business. An interesting point that he makes is that fund managers tend to stress performance, but performance is only third or fourth on the list of what a good allocator is looking for. That point alone (it’s around minutes 15-17 of the podcast) makes the podcast a great listen.

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Feb 22, 2018
Online content: Will competitors steal our ideas?
Feb 11, 2018
Online content: Will competitors steal our ideas?
Feb 11, 2018

“If we put our ideas online our competitors will steal them!!!" This is one of the top 5 fears or objections I get when I speak about becoming more visible online. I have a peculiar view on this. It comes as a result of some thinking and mostly from experience: You need to work on your customer relationships!

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Feb 11, 2018
3rd-Millenium Slavery
Jan 8, 2018
3rd-Millenium Slavery
Jan 8, 2018

What I discovered after 2 weeks without a smartphone...

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Jan 8, 2018
What happens when we start 'seeing things' in a world where reality isn't real?
Dec 4, 2017
What happens when we start 'seeing things' in a world where reality isn't real?
Dec 4, 2017

What happens when we can actually step into the fantasy version of how we want to see the world? Will the ‘real' thing still be good enough? 

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Dec 4, 2017
Weaponising the human experience
Nov 22, 2017
Weaponising the human experience
Nov 22, 2017

Why do business work so hard to try to convert customers who don't want to talk to them while they often ignore those who do...

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Nov 22, 2017
B2B and B2C are becoming obsolete. Here's why
Nov 15, 2017
B2B and B2C are becoming obsolete. Here's why
Nov 15, 2017

Today we can think differently about how we position our business. We can connect with anyone, anywhere, on an individual level. We have gone full circle to a place where direct human relationships replace mass marketing. B2C and B2B need to be upgraded. Business is more personal than ever before. 

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Nov 15, 2017
The Great Escape - Are you ready for a virtual world?
Oct 23, 2017
The Great Escape - Are you ready for a virtual world?
Oct 23, 2017

Here's why I believe that virtual reality will be the most important innovation we have ever experienced.

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Oct 23, 2017
Does it still make sense to learn new languages?
Oct 11, 2017
Does it still make sense to learn new languages?
Oct 11, 2017

I've come to think that the idea of language skills giving you an edge is a mostly a myth. Here's why...

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Oct 11, 2017
Starting the day with brainwaves, virtual reality and fashionable futurology
Oct 3, 2017
Starting the day with brainwaves, virtual reality and fashionable futurology
Oct 3, 2017

What makes a great breakfast? 

How about this: Coffee, yogurt with fresh forest berries, the company of brilliant positive-minded people having a conversation that connects brain waves, psychology and the possibilities of virtual reality and the future of fashion technology. 

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Oct 3, 2017
The password to anyone's attention
Sep 18, 2017
The password to anyone's attention
Sep 18, 2017

It's the formula that keeps audiences engaged. The best scriptwriters, producers, and book editors always impose it because it works like a spell...

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Sep 18, 2017
When teamwork doesn't make the dream work
Aug 2, 2017
When teamwork doesn't make the dream work
Aug 2, 2017

The client must have really been wondering what he had gotten into when he came to meet us in the reception area. He was outnumbered 5 to 1...

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Aug 2, 2017
The fall of the gatekeeper
Aug 1, 2017
The fall of the gatekeeper
Aug 1, 2017

I had travelled all the way from London to Dubai for that one meeting. All for nothing... at least that is what I thought at the time…

I’ve had ‘no-shows’ before, but this is the one I’ll never forget because it initiated a series of events that would change my career forever!
 

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Aug 1, 2017
Why I failed to market an amazing product
Jul 28, 2017
Why I failed to market an amazing product
Jul 28, 2017

I had the right product, the right focus, went through all the motions and everything looked promising. But then I ran into a problem. In hindsight it was one of my own making...

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Jul 28, 2017
Fund Manager Mistake #6: Being too innovative
Jul 5, 2017
Fund Manager Mistake #6: Being too innovative
Jul 5, 2017

For you, your new idea is exciting and intellectually stimulating. But as for your investors, maybe they haven’t even thought about it, and even if they have, it’s too complex for them to get comfortable with.

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Jul 5, 2017
Fund Manager Mistake #5: Not qualifying prospects
Jul 3, 2017
Fund Manager Mistake #5: Not qualifying prospects
Jul 3, 2017

Your time is valuable, and it shouldn’t be spent helping fund buyers hit their KPIs, or helping junior staffers learn how to interview fund managers.

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Jul 3, 2017
Fund Manager Mistake #4: Putting the wrong person up there on stage
Jun 30, 2017
Fund Manager Mistake #4: Putting the wrong person up there on stage
Jun 30, 2017

If you are in the fund management business, keep reading because I think you will get good value from what is about to follow. This one is about having the wrong people doing your keynote presentations. 

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Jun 30, 2017
Fund Manager Mistake #3: Trying to go all the way on the first date
Jun 28, 2017
Fund Manager Mistake #3: Trying to go all the way on the first date
Jun 28, 2017

If you are in the fund management business, keep reading because I think you will get good value from what is about to follow. This one is about not rushing your investor. 

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Jun 28, 2017
Fund Manager Mistake #2: Rushing the investor
Jun 27, 2017
Fund Manager Mistake #2: Rushing the investor
Jun 27, 2017

If you are in the fund management business, keep reading because I think you will get good value from what is about to follow. This one is about not rushing your investor. 

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Jun 27, 2017
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